Our Mission
We’re a ragtag bunch of actual first responders who got tired of wearing the same boring logo tees that say nothing real. So we started making our own bold, loud, unapologetically raw designs and hand-drawn art born straight from the truck, the rig, the station, and the kind of gallows humor only people who’ve knelt in someone else’s bodily fluids can understand.
Our mission is simple create gear that lets every blue shirt, truckie, engine crew, paramagician, dispatcher, and whackers across every branch wear their pride. We celebrate the whole messy, heroic family of emergency services, no gatekeeping, no politics, just straight-up respect for the people who show up when everyone else runs the other way. One warning: suits, bugles, and weekend warriors: if you’re not spinning the pinwheel, or pushing the Q we kindly ask you to leave our stuff on the rack. This gear isn’t cosplay it’s earned. If you aren’t showing up to work in the shit, we don’t want you wearing our stuff.
If it makes you smirk and nod to your kin on scene, we’ve done our job. Because you don’t just deserve recognition; you deserve HazardPay and to look damn good.
We can get you the HazardPay… you are on your own for the looks.